Pantene Bullet Initiative
Pantene Bullet initiative: new product launch with rebranding and new packagings. In-Store PDQ trays, Floorstands, Pallet, shelf tools and DTC.
©Arc Worldwide.
Role: concept • design • rendering
Client: P&G
Bullet Sales Kit
The concept for this super-sized sales kit was to mimic the feel of an endcap when open it. It was produced to introduce all new Pantene products and branding.